Do you think that your low sales and inability to recruit new team members are a product of someone interfering with YOUR efforts? Are you constantly blaming other people for your own failures? Is it your sponsor’s fault? The product’s fault? The company’s fault?
It’s easier to blame others for your own failures – most people do. It’s easier to say things just weren’t “meant to be” than it is to actually put in the effort required to make things happen. It’s easier to follow the crowd than it is to find your own path –but who said building a successful MLM business was easy?
Sadly, over 95% of all networkers quit the MLM industry within their first year. They see little to no results, get frustrated, start pointing fingers (mainly at their upline or their company), and end up making some excuse or other for quitting.
I hate to break it to you, but it takes hard work and perseverance to join a business opportunity, build an online presence, brand yourself as an expert, earn the public’s trust, and close enough sales to earn that extra $500 every month so you can start paying your way out of debt and achieve financial independence.
If you want to build a profitable home-based business, you have to realize that each and every failure –and therefore, every success– is a product of the things YOU do and who YOU are.
Take OWNERSHIP of your own mistakes instead of looking for someone or something to blame. Look to see how you can learn and grow from your mistakes.
The moment you take CONTROL of your life and your MLM business is the moment you’ll stop making excuses and start finding solutions!
If you are having trouble closing because you’re uncomfortable asking people for their money, read Dani Johnson’s Closing Script book.
Building a profitable MLM business to earn a steady $500 to $1000 every month can be difficult. You’ve got to consistently sell products and recruit new team members to make that happen.
But don’t get desperate. In your attempt to build a larger business, you may be tempted to recruit pretty much anybody who shows the least bit of interest in your products or business opportunity. And some marketers will recruit pretty much anybody with a pulse.
Of course you want to recruit team members who are actually interested in your company, but it’s your job to make sure they are interested in it for the right reasons.
If you start recruiting deadbeats and couch potatoes who are only looking to get rich quick, you’ll be doing more harm than good, hurting your business –and probably the entire MLM industry– more than you might think.
What happens to your business when those deadbeats realize they can’t get rich overnight? What happens when those couch potatoes realize that nothing is free in this world, and that they actually have to work to make a living?
Those people will quit your team –and the MLM industry as well — soon enough. But some of them won’t stop there!
It’s only natural for some of the people who fail at building a home-based business to hold a grudge against the whole industry, but some take it way too far!
While some quitters might simply bad-mouth their sponsor (you) and their (ex)company, telling their close (deadbeat) friends how MLM is a total scam, others will dedicate their lives to “destroying” the industry.
They write blog posts, spam forums with hateful comments, and even record videos to “warn” other people NOT to join MLM, claiming every company in the industry is a full-blown scam. They seem to put ten times the effort into bad-mouthing the industry that they ever did building their own business.
Experienced networkers may not be affected by this kind of gossip circulating throughout the Internet. But someone who’s just started to research the industry –looking for a business opportunity to earn an extra $300-$500 a month– may find this type of content more than discouraging.
As if earning prospects’ trust wasn’t hard enough already!
That’s why you have to separate the “wheat from the chaff” – the quality prospects from those who are just looking to earn a fast buck.
That’s why you should NEVER recruit deadbeats into your downline!
In MLM, it’s not what you know, or even who you know. It’s actually more about who knows you. If you’re at all serious, you’ve got a list of subscribers to your blog, an RSS feed, an email newsletter or other services. Whether 10 you’ve got just 10 people on your list or 10,000, the object of the game is to build your list! After all, you’ve probably heard a thousand times…
And making those numbers work for you is vital to your success. It’s not going to happen without hard work, “Rome wasn’t built in a day”. You can bet that any of the current crop of mlm gurus have lists in the tens of thousands — but they’re not resting on their laurels. They keep on building.
That’s why you’ve heard of them
Here’s How You can Become One of Them
Easy forms are a must. You don’t need to collect anything beyond their name and email. Think about it – they’re signing up because they want to –and asking for any more information might just make them think it’s too much work to subscribe.
One day your subscriber will lose interest and want to move on – and if you keep contacting them, that’s when you become a spammer. At the end of every message you send, include a user-friendly way for them to stop receiving messages from you.
A free report, a free e-book, a multi-part training course, a webinar or audio series, or a weekly or daily newsletter are among the best ways to “bribe” people to subscribe. Just make sure what you’re providing is unique, valuable, and well-produced.
If your blog is public, provide great problem-solving content that makes your visitors want to keep coming back for more. Provide a way for them to subscribe to your RSS feed so they get the latest content.
Find out where your target market “hangs out” online, and join those forums and groups. Offer pertinent content, contribute meaningfully to the conversations in progress, and provide a link in your signature to direct people to your site. (But DO NOT spam these communities with irrelevant links or huge signature lines!)
When offering your services, don’t be afraid to tease – use juicy, compelling headlines, bullets, and copy that hints at the value they’ll get if they join your list.
Use an “expiration date” to motivate your visitors to opt in to your list right away. You don’t need to get complicated — just mention that your special offer expires at a certain time on a certain date. Psychologically, your potential subscriber will then be forced to make a decision quickly.